The Challenge

The North Face embraces exploration and adventure. To connect with outdoor enthusiasts, the project required a technical solution to scale owned assets efficiently.

The Solution

We developed a proprietary amplification platform to activate content at the speed of conversation. Results indicated users were willing to spend 62 extra seconds with the brand.

New Ink Media Co. - The North Face
New Ink Media Co. - The North Face
New Ink Media Co. - The North Face
New Ink Media Co. - The North Face
New Ink Media Co. - The North Face
New Ink Media Co. - The North Face

Credits

Client: The North Face
Agency: New Ink Media Co.
UX/UI: Andy Quella

More Work

 
New Ink Media Co. - Electric Feels

Electric Feels: Digital Publication

Branding, Social Media, UX/UI

New Ink Media Co. - Good Circles

Good Circles: Streetwear

Photo, Social Media, UX/UI

 
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